Monitors product sales, in order to infer periods of non-availability and compute lost sales – for fmcg products sold by supermarket retailers

Segmentation using basket data - applicable to any retailer

Employs EPOS information to create segments describing different types of shopping missions

Setting markdown prices for fresh food products being reduced to clear, on their sell-by dates – applicable to fresh food retailers

Identifies products that tend to be purchased together, e.g. “beer & nappies”

May be extended to identify substitute product sets and also sequences of products purchased

Determines optimal product pricing, based on price elasticity for each product together with cross-product effects